The Cost of the Last Mile:
Why "Efficiency" is Costing NYC Logistics Millions
The $50,000 Left Turn
Your driver is making a delivery in the Bronx. They are following their GPS, which tells them to take a shortcut down a quiet residential block to save 2 minutes.
They park. They leave the vehicle running (to keep the AC on, or just to be fast). They run the package to the door.
In those 30 seconds, the vehicle is gone.
The Reality: In 2024, 33% of auto thefts in major metropolitan areas involved delivery vehicles left running.
The Data Gap: Speed vs. Security
You use sophisticated software to optimize your routes (Onfleet, Bringg, etc.). But your routing engine only cares about two things: Traffic and Distance.
It doesn't care about Carjacking Hotspots or Assault Zones. Every time your driver follows a blue line into a "Red Zone," you are rolling the dice with your assets and your people.
Enter Tranzia: The Risk Layer for Logistics
Tranzia adds a Safety Layer to your existing routing stack. We don't replace your logistics software; we make it smarter.
The Solutions: Operational Protocols
1. Dynamic "Risk-Aware" Routing
If a street has seen a spike in carjackings, our API penalizes it. The route deviates to an arterial road. +2 mins drive time = $50,000 saved.
2. The "Secure Park" Protocol
When entering a High Risk Zone (Score < 4): App alertsENGINE OFF. LOCK DOORS.
Why NYC? Why Now?
New York City is unique. The density of risks changes block-by-block. A safe street in Chelsea is one block away from a high-theft zone. Country-level risk reports are too broad to be useful.
You need Hyper-Local Intelligence. We have the data (NYPD & DOT) and the tech to integrate it today.